Seven Strategies for Sales Success
Two common questions that I hear all the time, what do I need to learn to succeed in sales and what do I need to do to succeed sales? Here are a few strategies of sale success.
Succeeding in sales is a learnable skill. Being poor in sales is a learnable skill. You may need some sales team training, but whatever you choose sales is a learnable skill.
Number one; grow your people skills – remember the customer buys you first. Sell yourself before you even try to sell your company or your product. The client looks to you for assurances and trust.
Number two; sell the benefits – make a list of your benefits that your competition does not have. Use questions that your competition does not ask is good strategy.
Number three; master the objections – there are no new objections so get rid of the existing ones. Make a list of the objections that you hear over and over again. Not interested. Happy with present provider. No budget. Better offer from your competition, etc. And role play the answers.
Number four; target your ideal customer – Make a list of your ideal customer’s traits, B credit, 5-10 employees, 5 plus years in business, 3 plus locations. Make a list of the prospects that match those traits, contact only those “ideal” prospects. It’s a smaller but better list.
Number five; be, do, have –BE a student of sales team training, never stop learning. This is how I mastered sales. After you learned a new technique, DO it – role play it with friends and associates, teaching is a great to role play it too. Then use it that day. Doing leads to HAVING and the more skills you HAVE the faster you be come a master of your craft. Remember to adapt what you’ve learn to your personality style.
Number six; how you feel is more important than what you know – you heard it before “ attitude is everything” learn how YOU keep a positive attitude, what triggers attitude changes in YOU. Study emotional strategies every morning. The secret to attaining sales success is how you feel about money, yourself, sales, and success. Rich sales people are rich because how the feel, broke sales people are broke because how the feel.
Number seven; save money – this was a big turning point for me, when I started to save just 10% of my income. The savings created peace and confidence that comes with knowing that you have thousands of dollars in the bank. I’ve met hundreds of good and broke sales people, they spend everything they make. Begin with saving 10% of your income and get to the point that you can save 20% or more.
Here’s a final thought. Succeeding in sales is a learnable skill. Losing at sales is a learnable skill. You may need some sales team training, but whatever you choose sales is a learnable skill. Getting ahead is a result of doing certain things over and over again. And you are in charge. You decide how much you want to succeed by remembering 6 words. “Repetition is the mother of skill.”
Let me ask you – if I blind-folded you and placed you in a dark room and asked you to tie your shoes could you do it? Why? Because you repeated the shoe-tying process a zillion times, right? Again mastering sales takes repetition to master the skills.
Good information – don’t forget to “never stop prospecting” you can’t master selling if you don’t have prospecting skills.