Social Media

Apple expands 30% fee on Facebook and Instagram ads globally Apple is expanding its 30% fee on Facebook and Instagram ad purchases made through iOS devices to advertisers worldwide, starting July [...]

Canadian Prime Minister Justin Trudeau blasted Facebook for “putting corporate profits ahead of people’s safety” as the social media platform continues to block news content while wildfires rage [...]

Google Ads aren’t the only way to drive new customers and re-engage existing ones. Discover the top 5 alternatives to create a holistic marketing strategy. It’s no secret the Google Ads platform [...]

Meta is the latest beneficiary of a digital-advertising rebound. The Facebook parent reported a 12% surge in second-quarter revenue Wednesday — its first double-digit growth since the end of 2021 [...]

Twitter owner Elon Musk revealed on Saturday that the platform still has a negative cash flow after a 50% decline in advertising revenue and a “heavy debt load.” Advertisers left the [...]

Discontent at Reddit is spilling over to Google by stifling a longtime search hack. Google users who tack “Reddit” onto search queries — an effort to surface results from [...]

By Monica Fike, Editor at LinkedIn News Meta has sounded the return-to-office alarms. Beginning in September, the Facebook parent will require employees to work in the office three days a week, [...]

By Riva Gold, Editor at LinkedIn News Twitter has lost two safety executives in as many days,The Wall Street Journal reported, citing anonymous sources. The departure of A.J. Brown, the social [...]

Top 5 Content Marketing Tools Does your company have a content marketing strategy? If the answer is no, that should change. A content marketing strategy is when a company creates and puts out [...]

The work of a social media strategist involves a wide range of distinct tasks and calls for a diverse set of abilities. Simply put, they are social media specialists who develop strategies for [...]