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toiletry and beauty companies are switching to minimalist package designs

Branding
November 13, 20230Comments

Why more food, toiletry and beauty companies are switching to minimalist package designs

For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons and illustrations to seize the attention of shoppers. Conventional wisdom held that with thousands of
by Leona Zoey

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