The pandemic has certainly been a hindrance to a lot of businesses. Unfortunately, someone had to close and some have been close to it but are ready to reopen and take on the challenge to grow and get back to normal. There are lots of different ways that can help your business grow and take it to the next level after the pandemic. There are a few different things that you can look to do to help grow your business. It will be exciting getting back in touch with your loyal customers and celebrating opening your business back up as well as making plans on moving forward. Here are a few ways to help you give your business a boost.

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One of the great ways that you can look to do some improvements is by assessing what you have in store and what needs replacing or upgrading. You can also look to work with other local businesses who offer services that can improve your own business so you are all supporting each other. It could be as simple as adding a lick of paint and changing up the decor to upgrading your merchant services and introducing things like loyalty programs. 

Loyalty programs are a great way to entice customers in but then also retain them as a customer. By offering them a loyalty program incentivized with something like a gift or a discount you can then slightly encourage them to use your business more often than not. If you have a cafe, it could be something like by 10 coffees and your next one will be free. So as the customer wants their free coffee which means that they will visit you 10 times and will most likely be buying more than just a drink so you end up with more income and a new loyal customer.

Social media is a great way to boost your business at any time. Social media has the power to help you go viral attracting hundreds of thousands of customers all at once potentially and it has happened before. Social media is a lot of work so if you don’t have time to focus and do it you can look to hire social media managers who specialize and have expertise in this area. There are lots of different areas that need to be focused on social media which can be confusing like hashtags, your ideal demographic, and things like your best times to post and making sure that that is consistent, relevant, and useful for your audience.

Getting involved with local businesses, events and charities is a great way to propel your business after the pandemic. Local businesses are always looking to help support each other within the community and will always recommend to others when receiving good service or having a good experience or relationship with the business owner. Supporting local charities will also bode well for your local presence and show that you are also giving back to the community and supporting those in need.

 


Pano Savvidis
Pano Savvidis

Digital marketing expert since 2010. My passions include travelling, swimming and listening to good music.