media Archives - Bert Martinez

By Bert Martinez

In Business, Business Advice, Communication, Marketing, Online Marketing, Publicity, Sales, SEO, Small Business, Trusted Advisor

Posted March 9, 2011

Getting Your Business in the News | PR Advice for Businesses

In order to get the desired response, you have to provide quality content to their audience, make editors or producer’s job easier.

By Bert Martinez

In Business, Business Advice, networkers, Networking, Sales, Sales Advice, Selling, Small Business, Social Media, Technology

Posted November 2, 2010

Increasing Sales with Social Media

Increasing Sales with Social Media – Facebook, Myspace & Twitter. There’s no doubt about it – small businesses are beginning to utilize social media tools and tactics with [...]

By Bert Martinez

In Advertising, Business, Business Advice, Marketing, Small Business, Starting a Business

Posted October 19, 2010

How to Write a Business Plan That You’ll Actually Use

The best-laid plans are the ones you’ll actually use. Jason Fried and David Heinemeier Hansson, authors of Rework, say lengthy, abstract business plans are destined for a filing cabinet—filed [...]

By Bert Martinez

In Business, Marketing, Sales, Selling, Social Media

Posted October 11, 2010

Sales 2.0

WHAT IS SALES 2.0? Sales 2.0 is the use of innovative sales practices, focused on creating value for both buyer and seller and enabled by Web 2.0 and next-generation technology. Sales 2.0 [...]