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by Barry Schwartz Searchmetrics has conducted a data analysis on what type of content appears most often in Google Universal Search results, as well as which sites are most visible in them. Video [...]

Google is rolling out a nationwide update that drastically changes the way prospective customers see you and your competitors through what Google calls “Place Search.” The new integrated results [...]

New data proves 80% of traffic comes from first page of search results- a brand's position on search engine result pages is everything.

When you begin optimizing your website for the search engines, or become involved in traffic generation strategies, it’s likely that you will hear the term ‘keyword density’. Keyword density is [...]

Over the past year we’ve known that Google now uses speech to text conversion. That means that they take the SPOKEN text from videos, and convert it to text. While they won’t tell us WHY they do [...]