3 Steps to Making Money on Etsy
Etsy is an online marketplace in which users can sell art, handmade items, and more. From home decorations to vintage clothing and everything in between, Etsy is the perfect destination for online shoppers looking to purchase unique items. If you’re new to the world of Etsy, it can be daunting to learn how to navigate the site, and most importantly, how to make money. Whether you’re DIY-ing your own crafts, selling art, or trying to earn an income as a second-hand vintage seller, here are a few tips for making money as an Etsy seller.
Find Your Niche
While Etsy is home to endless unique items ranging from vintage clothing to original art, there is no denying that the market is saturated with many of the same items from competing merchants. Etsy has tools designed for every stage of your business’s growth—no matter how big your ambitions. Stand out from your competition by ensuring that the products you are making and/or selling are unique and different from anything else being sold on the platform, to ensure that customers will choose your shop over others. For example, if you are selling motorcycle-themed apparel and decor, make sure that your products stand out from other Etsy sellers and popular retailers like Get Lowered Cycles.
Selling high-quality products on Etsy is often not enough to attract a large customer base alone. In order to draw attention to your shop and to incentivize customers to click your profile and explore the items that you have for sale. Try to think of a unique, catchy name for your store in order to drive traffic to your profile. Additionally, try to create a high-quality logo for your shop yourself or with the help of a hired graphic designer. This will make your shop appear more professional, which will, in turn, incentivize customers to visit your shop.
Etsy has tools designed for every stage of your business’s growth—no matter how big your ambitions. Further, Etsy provides you access to more advanced tools with an optional monthly subscription package.
Etsy‘s website offers this information:
Reach millions of shoppers on and off Etsy with our advertising tools: Etsy Ads and Offsite Ads. With Etsy Ads, your listings are more visible in Etsy search. With Offsite Ads, we’ll pay to advertise your listings on sites like Google, Facebook, Instagram, Pinterest, and Bing. When you make a sale from those ads, you pay an advertising fee on that sale.
Take High Quality Photos
The quality of the photos of the items for sale in your Etsy shop will determine how many sales you make. In order to stand out from other competitors on the site and to give potential customers an accurate idea of the items, you are selling. Take photos using a high-quality camera in a well-lit room for all items you are selling. For digital artwork, be sure to upload high-resolution images of your artwork.
After setting up a professional shop and uploading professional photos of the unique items you are selling, it’s only a matter of time before you begin making sales!