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Adam Lee

Adam Lee

Bert Martinez
Leadership
December 8, 20230Comments

5 In-Demand Technical Skills Every Aspiring Leader Needs In 2024

If you're aspiring to a more senior role within leadership or management in the coming year, it's important to remember that you need a strong balance of hard, technical skills,
by Adam Lee
Bert Martinez
Employees
December 8, 20230Comments

Feel Pressure To Work After Hours? You May Be Less Productive, Not More.

How’s this for irony? Slack, whose workplace messaging app has at some point prompted many employees to feel the tug of responding after hours, has a warning: People who feel
by Adam Lee
Bert Martinez
Social Media
December 8, 20230Comments

What’s Killing X? It’s Not Much Of A Mystery

Plus: Meta Fights Political Polarization And Is Targeted By European Consumer Groups, The Unconventional Branding Of Tesla’s Cybertruck, And Brutal Toy Licensing Fights Elon Musk has done a great job of
by Adam Lee
Bert Martinez
Advertising
December 8, 20230Comments

Advertising Has Changed And So Should You

The advertising landscape has rapidly shifted over time since the evolution of traditional streams, like print and television. The first television commercial aired in the U.S. in 1941; it was a shaky
by Adam Lee
Bert Martinez
Management
December 6, 20230Comments

How To Approach Working With High-Profile Clients

It can be tricky when you start working with high-profile clients. Are there things I shouldn’t ask? Should I respond immediately? Can I tell other people about my client? These
by Adam Lee
Bert Martinez
Leadership
December 6, 20230Comments

Harness Your Network to Unlock Innovation

Many corporate CEOs are unhappy with the level of innovation they’re getting for the billions they pour into R&D. One root cause of the low return, a large body of
by Adam Lee
Bert Martinez
Strategy
December 6, 20230Comments

Seven Common Strategy Traps – And How To Avoid Them

Developing and executing effective strategy is never easy, especially in today’s increasingly volatile, uncertain, complex and ambiguous (VUCA) world. It’s something all organisations do, but some do it better than
by Adam Lee
Bert Martinez
Mindset
December 6, 20230Comments

What Having a “Growth Mindset” Actually Means

Scholars are deeply gratified when their ideas catch on. And they are even more gratified when their ideas make a difference — improving motivation, innovation, or productivity, for example. But popularity has
by Adam Lee
Bert Martinez
Business
December 1, 20230Comments

How to Build an Agile Business ?

Constant change is a norm in today’s fast-paced business environment. It’s become important for companies to respond almost immediately, in order to sustain in a business world where: Geographical boundaries
by Adam Lee
Leadership
December 1, 20230Comments

Leader versus Manager

“Leadership and managership are two synonymous terms” is an incorrect statement. Leadership doesn’t require any managerial position to act as a leader. On the other hand, a manager can be
by Adam Lee
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