Marketing – Bert Martinez

September 25, 20230Comments

The Ultimate Guide to Sales and Marketing

Puppies and the park. Beach days and ice cream. Some things just obviously go together — but what if I put sales and marketing together in that list? Would you still think they worked

by Janice Thompson

Advertising

September 21, 20230Comments

Why Dunkin’ and Lego rebrands succeeded – but X missed the mark

Twitter has swapped the fluffy bird that used to symbolize the social media platform for a spindly black X. Ditching the company’s well-known logo and changing its name to a letter often associated

by Adam Lee

Advertising

September 20, 20230Comments

Online outrage can benefit brands that take stances on social issues

Nike’s advertisement featuring Colin Kaepernick sparked a social media firestorm in 2018. Kaepernick, a former San Francisco 49ers quarterback, first made headlines in 2016 when he protested against police brutality by

by Janice Thompson

Business

Sales Advice

August 24, 20220Comments

Why Are My Profits Starting to Decline?

If you’ve started a business, made it through the first year, and managed to make some good profits then it’s easy to think that you’re out of the woods. However,

by Pano Savvidis

Business

Business Advice

September 28, 20210Comments

8 Reasons Why You Need Competition In Business

Competition isn’t something that many business owners will initially welcome. It can make life much harder, especially if the goods and services being sold by the competition are almost identical

February 1, 20210Comments

The Help Your Business Needs To Thrive

What happens when you start a business and it doesn’t really get to where you want it to be right off the bat? Should you give up or is there

November 25, 20200Comments

5 Ways To Boost Your Online Presence

pexels Succeeding in the business world today relies greatly on digital marketing and establishing an online presence. Customers look to social media and the web to find out everything they want

October 20, 20200Comments

4 Things the Pandemic Has Taught Businesses About Marketing

The 2020 Coronavirus pandemic will go down in history as one of the worst health events to hit the world. Business operations are struggling to deal with the economic impact

July 15, 20200Comments