Archive for May, 2017

Slimming Your Business Down

May 25, 2017 9:06 pm0 comments
Slimming Your Business Down

  We’ve got an obsession with losing weight, haven’t we? Well – not yourself and ourselves personally, but society as a whole! It is always lose this, lose that, trim this, trim that, don’t eat that, eat this. Society wants to get slimmer, it wants to cut down, it wants […]

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Risk and Compliance: Too Important to Take Lightly

May 15, 2017 4:07 pm0 comments
Risk and Compliance: Too Important to Take Lightly

  When you’re trying to focus on your business’s operations the last thing you want to think about is compliance. But in the complex world of modern commerce it’s more important than ever to ensure your company is following proper compliance procedures. In this article we will give a brief […]

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How to Increase Your Rankings by Building Brand Mentions

May 8, 2017 3:16 pm0 comments
How to Increase Your Rankings by Building Brand Mentions

Way back in 1984, Robert Cialdini wrote a book called Influence: The Psychology of Persuasion. If you’ve heard of it, I’m not surprised. It’s been a bestseller for a long time, and it’s consistently called a classic. I love it so much that I’ve written several articles that explain Cialdini’s […]

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Which Values Should be at the Heart of Your Company?

2:47 pm0 comments
Which Values Should be at the Heart of Your Company?

  If you ask me, every business should have a set of values that remain at its heart for as long as it exists. These help to keep the business on the straight and narrow. It’s easy to get tempted by shortcuts and bad practices when you’re running a business […]

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Content Is King But It Doesn’t Rule Alone

May 1, 2017 4:55 pm0 comments
Content Is King But It Doesn’t Rule Alone

  Since Bill Gates had declared it in 1996, it is a saying that has been adopted by most marketers all around the world: Content is king. Primarily what people mean by it is that the content of your website will help visitors to find you – helping your SEO […]

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